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“In My Sleep,” also produced by Rvssian and featuring up-and-coming Belizean rapper King Kosa, is another trap x dancehall fusion. The video, directed by Fernando Lugo and premiered today via LARGEUP, is Konshens’ most conceptual clip to date, a surreal sequence reflecting the song’s almost dream-like quality.
Best known for his dancehall anthems, Konshens flexes his diversity with “Big Belly,” a traphall
(dancehall x trap) collaboration with Rick Ross and Jamaican maestro Rvssian. The “Big Belly” video, which premiered today via THE FADER, takes us between Kingston and Konshens’ second home of Miami, reflecting the lifestyle of immigrant youth who "come from zero and try to make zeros."
Konshens, the Jamaican deejay behind many of the biggest dancehall hits of the last decade, including “Gal a Bubble” and 2016’s worldwide smash “Bruk Off Yuh Back” today releases his second album, It Feel Good.
The 16-track album pairs the “gyal tunes” and bashment anthems Konshens is known for with a more global sound incorporating trap, R&B and other melodic flavors. Featured guests include Rick Ross, Shaggy, Chris Brown, Tarrus Riley and RVSSIAN; production comes from a committee of Jamaican and international producers including dancehall maestros RVSSIAN, Stephen ‘Di Genius’ McGregor and Don Corleon.
The title It Feel Good references the positive vibes dancehall music conjures in audiences around the world. “It defines what most people think about dancehall music over the years,” Konshens says. “People don’t understand what the hell we are saying but they mess with it because it feels good. I am trying to bring dancehall back to the glory days — the Sean Paul days, the Shaggy days, the Beenie Man days — and reintroduce dancehall to them from the ground up.”
Konshens has been at the forefront of dancehall’s resurgence, creating raw tracks with global appeal that get dancers bubbling and waistlines wukking up. Having furnished Jamaica with hits for eight years running, he’s recently branched out to work with Holland’s Eva Simons (“Policeman”), Nipsey Hussle (“Succa Proof,” from the Cali rapper’s new LP Victory Lap) and Latin stars Nicky Jam, Farruko and Arcangel (on the 2017 trap anthem “Privado”). He can also be heard on Major Lazer’s Know No Better EP, adding dancehall flavor to the Afrobeats-inspired “Front of the Line” and on an official remix to The Chainsmokers’ Top 10 single “Don’t Let Me Down.”
It Feel Good lead single “Big Belly,” which premiered yesterday on Billboard.com, is a trap anthem featuring Rick Ross and a rare vocal appearance from Konshens’ long-time producer, RVSSIAN (Vybz Kartel, Bad Bunny). The reggae ballad “Real Real Love” showcases a more mature, romantic sound for the artist, while “Days of My Life” (featuring Satori) addresses the recent death of his brother, Delus. The album also includes a remix of 2016’s massive “Bruk Of Yuh Back” with Chris Brown and “Turn Me On,” Konshens’ latest dancehall hit.
It Feel Good is the first release in a new joint venture between Konshens’ Subkonshus label and San Francisco-based EMPIRE.
Download hi-res cover art and press photos here.
Watch other Konshen's videos:
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